SBU Shop is not just a store: it is a space where fashion becomes an experience, where every piece tells a story and radiates energy. Here, seasons and fleeting trends are not followed, nor is the focus on interior design. The emphasis is on the selection of products, their quality, and the unique character each piece carries, creating an authentic and personal wardrobe.
At the heart of SBU is its autonomy: each strategic unit operates as an independent division, small enough to remain flexible, yet large enough to control the factors that influence long-term performance. This structure allows for rapid adaptation to market changes, while always maintaining coherence and identity. Each collection is therefore conceived with a clear and distinctive purpose, aimed at clients seeking a timeless and personal style.
Among the iconic pieces, the white T-shirt represents the foundation of every wardrobe. Simple and versatile, it can be worn as an undergarment or as an outer layer, adapting to every season and situation. It is a classic that never goes out of style, a cornerstone for building an essential yet elegant look.
The Rome store, located just 20 meters from Piazza Navona, occupies 200 square meters divided between two main rooms and a studio, with two street-facing windows and a private courtyard. Far from the typical shopping districts, the area feels like a timeless village, surrounded by the historic monuments of the city. Entering SBU means immersing yourself in a space where craftsmanship, design, and style coexist, offering a unique and refined experience.
SBU collections, particularly the denim line, are designed to create a modern classic wardrobe, combining garments of different origins and functions that complement and enhance each other. Every pair of jeans features the hand-printed white logo, while the fabrics are sourced from Japan and crafted using traditional, high-level textile techniques. The Ultra Soft Denim line blends premium materials with advanced technologies, ensuring each piece is unique, while the entirely Italian production guarantees craftsmanship and meticulous attention to detail.
SBU is therefore a place where timeless style, global craftsmanship, and strategic autonomy come together, designed for those who wish to build a versatile and personal wardrobe. Every piece can be combined with others, offering endless interpretations of the same style and giving the client the freedom to express their identity through fashion.
Visiting SBU is not simply shopping: it is an experience that blends tradition, innovation, and creativity, where every product becomes part of your story and daily life, elevating fashion to something deeper and more personal.
SBU.IT ships worldwide using dhl express delivery. As required by international laws regulating commerce and trade of imports and exports, all shipments from SBU.IT are accompanied by a receipt declaring the value of each single item and the exact total value of merchandise purchased in euro. Please note that it is illegal to declare lower values or the items as gifts as per international import regulations. Orders will be processed the next working day of the order’s placement, upon confirmation of their availability.
Delivery time
SBU.IT ships all orders from sbu shop in rome, italy, from monday through friday.
SBU.IT processes orders the day after the order’s placement, or the next available working day. Orders placed from friday to sunday will be processed the following monday. SBU.IT ships all over the world via dhl express. SBU.IT cannot be accountable for delays of the shipments due to meteorological conditions, customs inspections and other circumstances that are irrelevant to SBU.IT’s control.
Delivery for shipments addressed to italy takes 1-2 working days.
Delivery for shipments addressed to european union takes 2-3 working days.
Delivery for shipments addressed to the rest of the world takes 2-5 working days.
Unfortunately, it is not possible to choose a specific date and hour. You can try to contact dhl directly to organize a possible delivery date.
Shipping costs
Shipping costs for each specific geographic area are listed below. Please note that in case that, for any reason, customer refuses the delivery of the parcel, shipping costs and import duty fees related to the automatic return of the parcel to the sender will be charged to the customer. This amount will be deducted from the total amount of the order to be refunded.
Italy
Shipping costs: eur 15.00 Free shipping on purchases over eur 399.00
European countries
Shipping costs: eur 40.00 Free shipping on purchases over eur 399.00
Countries included: member countries of the eu except Italia Andorra, Austria, Belgium, Bulgaria, Cyprus, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, The Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden.
Switzerland, U.K. and other european countries outside E.U.
Please note that all prices are not inclusive of custom and import duties and customers have to take care of any duty and tax fees. Customers will correspond this amount to the carrier, according to the process recommended by the carrier itself.
Shipping costs: eur 50.00 Free shipping on purchases over eur 399.00
United States of America and Canada
Please note that all prices are not inclusive of custom and import duties and customers have to take care of any duty and tax fees. Customers will correspond this amount to the carrier, according to the process recommended by the carrier itself.
Shipping costs: eur 50.00 Free shipping on purchases over eur 399.00
Japan
Please note that all prices are not inclusive of custom and import duties and customers have to take care of any duty and tax fees. Customers will correspond this amount to the carrier, according to the process recommended by the carrier itself.
Shipping costs: eur 70.00 Free shipping on purchases over eur 399.00
Hong Kong
Please note that all prices are not inclusive of custom and import duties and customers have to take care of any duty and tax fees. customers will correspond this amount to the carrier, according to the process recommended by the carrier itself.
Shipping costs: eur 70.00 Free shipping on purchases over eur 399.00
Oceania (Australia, New Zealand and others)
Please note that all prices are not inclusive of custom and import duties and customers have to take care of any duty and tax fees. Customers will correspond this amount to the carrier, according to the process recommended by the carrier itself.
Shipping costs: eur 70.00 Free shipping on purchases over eur 399.00
Rest of the world
Please note that all prices are not inclusive of custom and import duties and customers have to take care of any duty and tax fees. Customers will correspond this amount to the carrier, according to the process recommended by the carrier itself.
Shipping costs: eur 70.00 Free shipping on purchases over eur 399.00
Shipment tracking
Once your order is dispatched to your address, you will receive a shipment confirmation e-mail with a dhl tracking number. You can check the status of your order and track its delivery at any time in the my account page. When the order will be tendered to the courrier, customers will receive an email from dhl providing the tracking number (awb) related to the order. To monitor the status of your order, customers may visit dhl official website and insert the given awb number in the specific area “track your shipment”.
Shipment insurance
SBU.IT insures each shipment from theft and accidental damages at no extra costs for customers. Once the parcel reaches the final destination, merchandise is no longer covered by such insurance.
Delivery
At delivery time, customer are kindly invited to carefully inspect the parcel before signing and confirming the completed delivery of the same. In case the customer receives a parcel that has been opened by customs or by the carrier for authorized inspections, the parcel will be closed with a guarantee seal by the specific body. If the parcel appears damaged, or the adhesive tape not intact, customer is kindly invited to sign the delivery of the parcel with the note “received unchecked”, or to refuse the delivery of the parcel. In case the parcel will not result untouched, customers is kindly invited to open a claim with the local dhl office and promptly contact SBU.IT at the e-mail address shop@SBU.IT . If the parcel is not intact and the customer signs the delivery without the note “received unchecked”, delivery will be deemed automatically accepted and consequently SBU.IT will not accept any related claim.
Failed delivery
By placing an order, customers establish a commercial relationship with SBU.IT and commit to accept delivery of the parcel related to the order placed. If the parcel cannot be delivered to the given shipping address due to causes ascribable to the absent cooperation of the customer (wrong or incorrect phone number, wrong or incorrect shipping address, absent receiver), or if the customer refuses to collect the parcel, the parcel will be returned to the sender SBU.IT in italy at customer’s expense. The expense includes shipping costs and any duty and tax fees; the amount will be deducted from the total amount of the order to be refunded.
Shipping restrictions
At this time we are unable to ship orders to general delivery, p.o. boxes, jersey, guernsey and the channel islands, poste restante. Orders made to any of these addresses will be cancelled. The delivery address of your order will be set in my account page.